Online Account Security

Keep yourself safe online

Be aware of the most common types of scams and how to protect yourself.

Types of scams

Impersonating Milford on different platforms

Emails

Emails from Milford will always come from domain @milfordasset.com or subdomains for example: @notify.milfordasset.com; @email.milfordasset.com. If the domain name looks dodgy – it probably is. Never click on a link within an email unless you are certain of the sender.

Phone Calls

From time-to-time we contact our clients by phone during business hours, Monday through Friday 8am – 5pm. Milford staff will always clearly identify themselves. We do ask security questions to identify you correctly, but do not request secure information like passwords from you. If you doubt a call is legitimate, hang up and call us on 0800 662 345.

Text messages

Be aware of phishing scams. If we text you, it will be to notify you of something – not to request information. Never click a link if the text is asking you to verify your identity or action something on your account. Delete the message immediately. We’ll never send you a text out of the blue and ask you to click a link.

Website

Our official domain is www.milfordasset.com. We also use various sub division domains created as a part of our primary domain for different services. For example: portal.milfordasset.com (portal login); milfordlive.milfordasset.com (online events). Make sure you check the URL before signing in to your account.

Social Media

We love connecting with our clients through our social media channels. Watch out that people set up fake accounts with names that are very similar. If an offer or giveaway sounds too good to be true – it probably is.

Milford’s official social media channels:

How to help your friend or family member

The Financial Markets Authority partner with Clinical Psychologist Nigel Latta to share practical steps you can take to help your friend or family member impacted by scams. Read more

How to report a scam or suspicious activity

If you think you might have been the victim of a scam, or you notice anything out of the ordinary with your Milford account, call us on 0800 662 345 during office hours so we can take the necessary actions.

Alternatively, you can email us details of the suspicious activity and we’ll get back to you once we have investigated the situation.

Latest alerts

Read about the latest scams and know what to keep a look out for

^{24 August 2023}
Investment scams are increasing, with large numbers of scam sites, and this advisory is to ensure you understand the tactics being used by the scammers and what to do if you have been scammed, read more

^{8 August 2023}
“Mum I dropped my phone” SMS scam targeting New Zealanders, read more